Presentations
Chairperson's Opening Remarks
Geoff Birkett - Ensysce Biosciences
Keynote Presentation: Realizing Full Asset Potential by Bridging the Gap Between Clinical & Commercial
Carl Sailer - Syneos Health
Future Proof Your Innovations with an Objective New Product Planning Framework
Karin Steinbach, Ph.D. - LatticePoint Consulting
Sean Robbins - LatticePoint Consulting
TPP Development and Indication Prioritization
Erik Holzinger MBA - groupH
Presentation: From Complexity to Clarity: A Holistic Approach to Commercial Forecasting
Magnus Ytterstad - Captario
Case Study: Preparing to Launch imetelstat: Bringing Game-Changing Innovation to Oncology
John Scarlett, M.D. - Geron Corporation
Navigating the Impact of the IRA on Product Forecasts: What Every New Products Leader Needs to Know and Do
Doug Willson, Ph.D. - Viscadia
Presentation: Decoding the Launch: How Science, Strategy, and Circumstance can Illuminate the Path to Launch Success
Parker Guse - Triangle Insights Group
Sarah Jims, PhD - Triangle Insights Group
Case Study: Building Commercialization Capabilities Through Ultra-Rare Disease Launch
Tsveta Milanova - Agios
Co-Presentation: The Role of Patient Advocacy and Patient Services in New Product Planning
Tracy Montminy - Alnylam Pharmaceuticals
Karen Orband - Alnylam Pharmaceuticals
Cara Hesse - Alnylam Pharmaceuticals
Presentation/Case Study: Launch Considerations from an Expert
Geoff Birkett - Ensysce Biosciences

Featured Event
Fierce Diversity, Equity & Inclusion Forum
The Fierce DE&I Forum is returning this year enhanced by collaboration with the Fierce Healthcare Editorial Team, aiming to broaden its scope and reach in the life sciences and healthcare industry.
Together, we address pressing topics relevant to biotech, pharma, med tech, providers, payers, agencies and consultants. This complimentary forum focuses on empowering all cross-functional teams to work together and advance equity initiatives, recognizing that these efforts not only enhance workplace culture but also elevate the quality of healthcare services, ultimately benefiting all.